Happiness is…
The Cookie Factory is a spin-off business from Mr. Baker’s Bakeshop that focuses solely on cookies. Their cookies are handmade with a passion and dedication to serving the best quality and taste, yet being affordable, to the Bruneian market.
Our approach combines the feeling of happiness with eating a delicious piece of cookie. We translated this concept throughout their packaging and advertising, using clean visuals and light-hearted copywriting.
Playquarters worked with The Cookie Factory to develop a brand identity, positioning, art direction, packaging design and digital marketing materials.